MERCEDES-BENZ- The Third Eye — ANURAG MISHRA

MERCEDES-BENZ- THE THIRD EYE

CREDITS:
AGENCY: Miami Ad School, Hamburg
CW: Anurag Mishra
AD: Barbera Vera
INSTRUCTORS: Niklas Frings- Rupp, Miami Ad School, Hamburg; Mark T Smith, Miami Ad school, US;

AWARDS
ADC- Shortlist, ADC Germany- Silver; Creativity International- Bronze and Media Bronze; Graphis New Talent Award- Silver; Applied Art Award- Gold, Caples Scoty Award-Campaign of the Year Finalist

Mercedes-Benz provides its buyers with best-in-class technology. But when it comes to safety, their features go beyond expectations—they’re straight out of a Bond movie. To highlight their groundbreaking infrared safety feature, we created an analogy inspired by the world of Bond.

Presenting The Third Eye.

PUBLICATIONS
Creativity International, Creativity Online, Weloved.com, Ads of the world